Commercial Work

Required Reading is committed to creating work for our commercial clients that meets the same standards of excellence that we apply to our filmmaking.  Whether producing a massive event in Madison Square Garden, or creating a campaign for a large multinational company, we bring together an incredibly talented team of artists to bring a clients vision to life.



In February of 2016, Required Reading was brought in by Kanye West to help him pull off one of the largest fashion shows ever - and the first to take place in Madison Square Garden.  With three weeks until the historical album listening party and Yeezy Season 3 fashion show was to go live to 20 million people around the world (and 1000 theaters), Seanne, David, and Adam partnered with Kanye's team to create a living painting, creative directed by Kanye's collaborator Vanessa Beecroft.  Working closely with Vanessa, the trio started with a single image of a Rwandan Refugee Camp, and weeks later fans around the world saw the spectacle themselves: 1000 extras, 10,000 pounds of individually sourced, dyed, and distressed vintage clothing, a meticulously recreated set, all to the soundtrack of Kanye's new album "The Life of Pablo."


warner music + kaya stewart / bose

Required Reading has partnered with up-and-coming Warner Bros. recording artist Kaya Stewart, as well as an exciting, new endeavor from BOSE, to create a music video and documentary experience that will make you feel like a kid again.

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Required Reading has worked with Comcast / NBC Universal on multiple campaigns to help spread the word about the good work they're doing around the country: from creating products and services that are accessible to people of all abilities, to providing free and discounted internet and computers to people who need it most.



Adam's colorful global hip-hop film "Shake the Dust," produced by Nasir "Nas" Jones, has had two successful brand partnerships - a limited release sponsored by GE, and a worldwide acquisition from Red Bull Media.  Learn more about "Shake the Dust" here.